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This is the most comprehensive Nom Nom dog food review.
I tested Nom Nom dog food on two of our dogs to help you decide if this all-natural, fresh dog food is right for you.
Here is our experience after feeding it to our dogs for a month, including price, ingredient quality, taste, and other determinants you should know before subscribing to Nom Nom. Let’s get started!
My Favorite Nom Nom Dog Food Products Reviewed
A glance at our favorite recipes and products from Nom Nom.
Nom Nom Dog Food Review — At A Glance
Nom Nom Product Details
Beef Mash, Chicken Cuisine, Pork Potluck & Turkey Fare
$85 and $600 per month, depending on the size of your dog
Customizes meals based on your dog’s nutritional needs and any health problems
Ingredients Source & Quality
Made with human-grade ingredients and USDA-sourced meats
Meals are prepared in Nashville, Tennessee and the San Francisco Bay Area
Exceeds AAFCO standards. Board-certified veterinary nutritionists formulate recipes
Treats, Supplements, Probiotics, Cat Food & Gut Test
Nom Nom Company Overview
Nom Nom was founded in 2014 and has become one of the country’s top fresh dog food delivery companies. It was dreamed up in a 5×10 San Francisco apartment kitchen by one very special dog and two very devoted pet parents. Nate Phillips is the company’s CEO, and Zach Phillips is its president. Together with an incredible team of people, Nom Nom has transformed the way we view dog food.
They’ve delivered over 3 million boxes of fresh dog food and growing.
The company values include doggedness, stamina, innovation, balance, integrity and collaboration.
What Is Nom Nom Dog Food?
Nom Nom (formerly NomNomNow) is a pet food subscription service that offers personalized fresh food for dogs and cats.
Nom Nom individually cooks, portions, and formulates your dog’s meals to meet your dog’s caloric needs, health, and preferences and are delivered directly to your door. The recipes contain no fillers, artificial preservatives, or by-products. All meals are prepared using human-grade ingredients.
Who Makes Nom Nom
Think of Nom Nom as fresh homemade dog food made with breakthrough recipes formulated by a leading board-certified veterinary nutritionist, geneticists, microbiologist, and a team of PhDs.
Where Nom Nom Made
All of the food is made fresh weekly in Nom Nom USA kitchen in Nashville, Tennessee and the San Francisco Bay Area.
How Does Nom Nom Work
Nom Nom is a meal delivery service for your dog that delivers weekly, bi-weekly, or monthly food deliveries.
Getting started is super easy. Here is a step-by-step guide.
Step 1: Start a trial
To get started, you can click here to get their biggest discount—50% off your first order.
Step 2: Nom Nom Profile Creation
To help Nom Nom make personalized recommendations for your pet, it will guide you through a few questions.
You will need to create a profile for your pup and answer a few questions about Fido, including age, weight, health problems, and activity level. Nom Nom matches you with a recommended recipe and serving size for your pet.
Below is everything they will ask you about your dog.
Step 3: Delivery
Once you’ve paid for your first order, they will ship the food regularly, so your pup never runs out. You can choose between convenient deliveries every week, every 2 weeks, or every 4 weeks. You can also pause or cancel your subscription at any time.
They are not able to accept returns since their fresh meals are perishable. However, if you don’t notice the benefits of a fresh diet within 30 days of feeding Nom Nom to your pet, they will give you a full refund of your first 30 days of food.
Why Feed Nom Nom Dog Food To Your Dog? Benefits
Feeding fresh dog food to your dog may come with health benefits.
Nom Nom customers and research report the following benefits associated with this type of food.
Third-Party Research-Backed Benefits Include:
Nom Nom Research
A Nom Nom study on dogs that ate their recipes every day for a month found that:
- 61% reported improvement in our overall health
- 61% saw an increase in appetite
- 58% noted less frequent stools
- 48% reported more physical activity and better coat condition
Here are some other important aspects of this fresh dog food delivery company.
One of the features that we love the most about Nom Nom is that their food is preportioned for your dog’s exact needs — be it weight loss, weight gain, improvements in skin conditions, or specific dietary requirements.
Nom Nom Dog Food Recipes Reviews
Nom Nom offers four fresh dog food recipes.
For a more detailed analysis of Nom Nom recipes, we’ve put together a separate article evaluating Nom Nom’s dog food ingredients and nutrients to determine if their recipes offer optimal nutrition or if you should be aware of any controversial items.
But, to make things easier on you, here is a glance at the four recipes and ingredient breakdown.
At Nom Nom, all the ingredients are approved for human consumption, meaning you can actually eat the food.
Their recipes exceed the standards set by the Association of American Feed Control Officials (AAFCO) dog nutrient requirements for all life stages. They only use restaurant-quality proteins, whole food ingredients, and vegetables from trusted and reliable U.S. growers and suppliers.
Their ingredients are gently and separately cooked to ensure maximum nutrient retention and reduce the risk of harmful bacteria (particularly for puppies, kittens, seniors, or pets with a compromised immune system) associated with raw ingredients.
Here is a close-up of some of the fresh ingredients they use.
Nom Nom Nutrient Mix
To ensure meals are completely balanced, Nom Nom developed a proprietary blend of ingredients called “NomNomNutrient Mix.”
NomNomNutrient Mix helps provide your dog with the best nutrition and what differentiates them from your average home-cooked dog food.
Every recipe you buy from Nom Nom includes this Nutrient Mix, a custom mixture of the following vitamins and minerals.
These carefully selected nutrients are the same nutrients that are found naturally within food, so there are no artificial forms of vitamins and minerals that are added to this mix.
How Much Is Nom Nom Dog Food?
Nom Nom’s dog food monthly cost will depend on factors such as your pet’s age, weight, health, and activity level.
Here is the price structure set by Nom Nom.
|Dog Size||Dog Weight (lbs)||Fresh Food Daily Cost||Fresh Food Weekly Cost (7days/week)|
|Tiny||Less than 10 lbs||$3 per day||$21 per week|
|Small||10 – 20 lbs||$4 per day||$28 per week|
|Small/Medium||20 – 30 lbs||$5 – $6 per day||$35 – $42 per week|
|Medium||30 – 40 lbs||$7 per day||$49 per week|
|Medium/Large||40 – 50 lbs||$8 per day||$56 per week|
|Large||50 – 70 lbs||$10 per day||$70 per week|
Here is the price according to our experience.
For this review, we order two months’ worth of Nom Nom for our dogs Khaleesi and Bailey (you will meet them later in this article). Khaleesi weighs 65 lbs and is 6 years of age, while Bailey weighs 17 lbs and is three years old.
What I paid for my dogs is within the ranges on the pricing table above. You can reference it to estimate how much you’ll be spending monthly or weekly when buying Nom Nom for your dogs.
Other Important Things to Know Related To Pricing
Nom Nom Dog Food Coupon
Our readers have access to save 50% off your first order of Nom Nom. Just use this link to get started.
What We Like & What We’d Change
Nom Nom Dog Food Pros
Nom Nom Dog Food Cons
We picked two Canine Bible dogs to give us their paw-honest opinion and verdict.
We also kept an eye out for any signs of health improvements, adverse effects, and overall well-being. Here is our experience.
Age: 6 ┊ Gender: Male ┊ Breed: German Shepherd ┊Weight: 65 lbs ┊ Health Concerns: None ┊ Personality: Sweetie pie
“Khaleesi loves to eat while listening to her mom sign around the house. Although he is weary about new smells and foods, once he grabs a bit and he likes it, he can’t have enough of it.” — his person, Kassie Reid
Age: 3 ┊ Gender: Male ┊ Breed: Maltipoo ┊ Weight: 17 lbs ┊ Health Concerns: Itchy skin ┊ Personality: Playful
“Charlie tends to love just about any food. When she saw Nom Nom on her bowl, she twirled around out of happiness and excitement.” — his person, Sophia McLean
Nom Nom Unboxing
Everything arrived as described. The food was fresh, cold and everything was labeled and well organized. The box was full of individually sealed meals kept fresh with two huge, reusable cooling packs.
Here is what we found in the box:
I like that the main ingredients are clearly labeled in every pouch. For instance, the Pork Potluck recipes list the 6 main ingredients: potatoes, green beans, yellow squash, mushroom, kale, and fish oil in big, bold letters.
My Nom Nom Dog Food Turkey Fare Recipe Video Review
Watch our canine judge Khaleesi taste test Nom Nom’s Turkey Fare recipe.
My Personal Nom Nom Testimonial
My Dog’s Experience With Nom Nom
My Nom Nom Dog Food Pork Potluck Recipe Video Review
Watch our canine judge Charlie test Nom Nom’s Pork Potluck recipe.
My Personal Testimonial
My Dog’s Experience With Nom Nom
Ordering & Delivery
As you saw above, the ordering process is quite simple. After placing our order, Nom Nom sent us a same-day, follow-up email order confirmation. Once the food had been shipped out, we received another email with the tracking information and delivery date. The food took about 4 days to arrive.
On delivery day, we got a third email to remind us that we were supposed to get our food on that day. Once delivered, we noticed the food is designed to remain fresh for multiple hours after delivery, thanks to its insulated box. Sometimes they may place dry ice to ensure temperature control in transit. The package was pretty big!
Transitioning: From Kibble To Nom Nom
When putting your dog under a new diet, it’s always advised to do it gradually. Nom Nom makes this process easy. They give you a week’s worth of transition food packs (half the regular portion of their food) along with some guidelines to follow.
To properly start your dog on Nom Nom fresh dog food, simply mix the transition pouches with your dog’s current dry food for a week to help make the transition easier on his digestive system.
Our Nom Nom Customer Service
Nom Nom customer service is on point. Every time we contacted them regarding their service, we received a timely response.
We also tested Nom Nom’s customer service by having a few of our dog owner friends inquire about Nom Nom’s service through email, phone, and chat to gauge their responsiveness and attentiveness. Overall, our pet parents were more than satisfied with the attention.
As a customer, you get free access to pet nutritionists that can answer your concerns or questions.
Can Puppies Eat Nom Nom Dog Food?
Yes, Nom Nom is great for puppies too!
Nom Nom understands that puppies have unique requirements for their diets. As a result, the puppy formulas that Nom Nom has created take into consideration the specific nutritional needs of a growing puppy.
All their recipes have optimal levels of nutrients to provide everything they need (and a little more!) to support proper organ development and bone development.
From a balanced calcium content and proper nutrient level (i.e., amino acids, omega fatty acids, etc.) to adding DHA to enhance brain development and learning during the growing phase of a puppy’s life, Nom Nom goes to lengths to provide a perfectly balanced meal for growing puppies.
The meals are perfectly portioned, so you don’t have to worry about feeding over (or under). And don’t worry; they know a puppy’s caloric needs change as often as every week, so they will adjust that for your pet.
Nom Nom Dog Food Sample Box
Don’t want to commit just yet? Or, not sure which recipe your dog will like?
Nom Nom offers a sample of all four recipes in 150-gram meal bags. No subscription is necessary. Each pack is $15—free shipping on orders $30 or more.
What Do Customers Think About Nom Nom?
What do customers think of Nom Nom? Here is what other customers had to say about this service!
“My french bulldog could eat anything and was perfectly healthy until he got pancreatitis at 10 years old. Then he couldn’t eat anything without the runs. After thousands in vet bills and 10 different foods and antibiotics, we found he could only eat homemade food by me. I cooked for him for 4 months: organic sweet potatoes, steamed broccoli, and ground turkey. All was well, but I leave for 2 months every Winter and knew I would not be able to freeze 2 months of food for my sister and ship her a freezer to store it in. I started researching all the fresh mail-order dog foods and [Nom Nom] had a recipe similar to what I was making him with their Chicken [Cuisine] Wow. Well, after a 2-week transition, the clouds parted and life is back to normal. He loves his Nom Nom and stalks me in the AM and PM for his food, licking the bowl and the floor around it multiple times. He’s acting like an 11-year-old puppy. Customer service has been spot on. I’m so grateful for Nom Nom, and the price was less than I was spending making his food. Win-win!” – Shannon, Consumer Affairs 1/27/2020
“I must admit that I was unsure if these foods would help my dogs; one of which had chronic gastrointestinal problems that we could not resolve until she began eating Nom Nom. We had tried even a prescription diet and nothing helped. Since she started Nom Nom, she has not had one episode! They both have lost some needed weight because of the proportioned meals and they are not bored with mealtime.” – Sue, TrustPilot 11/12/2020
“Looks like a great product, but my pup was allergic to the recipe. I was told that to receive a refund, I would need to have my pup eat the food for a full 30-days. This doesn’t make any sense at all, given I would waste more food in the process and put my pup at risk. If you have a dog with food allergies, be mindful that you may not be able to qualify for the 30-day money-back guarantee.” – Chris, Trustpilot 11/4/2020
“When I began buying NomNomNow for my dog, customer service was personal and accommodating. The food arrived with frozen packages of equivalent size. They were tightly banded together with plastic bands by category of food. I’ve just received my third order. It was sloppily packaged with the felt interior cooler scrunched down with food on top. The packages were not frozen and barely cool to the touch. The bands had slid off the package groupings and were in among the mess. I was able to salvage about half of the order – the rest will be waste because my dog won’t be able to eat it all before it spoils.” – Marilyn, Consumer Affairs 2/8/2020
Overall, upon a visual survey of customer satisfaction for Nom Nom, the positive reviews far outweigh the negative. Out of the 1147 reviews submitted by real Nom Nom customers (on Trustpilot & Consumer Affairs combined), more than 85% are positive reviews. We also noticed that Nom Nom was highly active in responding and offering solutions to dissatisfied customers.
Nom Nom Dog Food Customer Review Average
Here’s a summary of Nom Nom’s performance across popular review sites, including our review.
- Influenster: 26 reviews with an average of 4.8/5 stars
- ConsumerAffairs: 63 reviews with an average of 3.9/5 stars
- Trustpilot: 1100+ reviews with an average of 4.3/5 stars
- Canine Bible: 4.4/5 stars
- Other review sites: 4.6/5 stars
On average, Nom Nom gets a 4.5 out of 5 across the board.
Nom Nom Reddit Reviews
Other Nom Nom Products Reviewed
Nom Nom nutrition doesn’t stop at the bowl! They also offer three gut-focused products to improve your dog’s digestive and overall health.
These products can benefit your dog by combining with Nom Nom’s healthy dog food.
Insights Gut Microbiome Test
Dog probiotics are a fantastic way to enhance gut health and treat digestive issues in dogs, such as vomiting, IBD, and diarrhea, among other tummy problems.
Nom Nom’s Probiotic Support contains 20 billion CFUs per scoop and 7 full-spectrum probiotic strains of good live bacteria (and a prebiotic). You can use this probiotic to improve an imbalance of good bacteria in your dog’s gut, which you could discover from a microbiome at-home test.
It’s easy to administer; simply sprinkle the powder on your dog’s food daily.
Learn more about dog probiotics and their benefits in our best probiotics for dogs reviews guide.
Nom Nom Dog Treats
Has Nom Nom Dog Food Been Recalled?
Nom Nom dog food has never been recalled. However, there was one voluntary recall by a Nom Nom supplier, Tyson Foods Inc, due to a contamination issue. However, it only affected the brand’s cat food line. The brand continues to receive excellent reviews from both veterinarians and pet owners.
Nom Nom Dog Food Phone Number
Nom Nom phone number: (415) 991-0669
Mon-Fri, 6 am – 5pm PT
Sat-Sun, 9 am -3 pm PT
Nom Nom Frequently Asked Questions
Nom Nom Vs Other Fresh Dog Food Subscription Companies
Are you wondering how does Nom Nom compare to other popular fresh dog food delivery services?
Nom Nom Dog Food Review – Should You Feed Nom Nom To Your Dog?
So, after reading our Nom Nom review, you are probably asking yourself, is this food worth it?
We think so! If you have a dog who needs a customized diet due to health concerns (food allergies), are a picky eater, hate shopping, hate making homemade dog food for your dog, or you want to provide them with a better, healthier, and fresher option, Nom Nom is a great option.
While a subscription may be a little more than you would spend on traditional kibble, the health benefits and convenience outweigh the extra cost. Keeping your dog healthy should be a priority, and proper nutrition is where it all starts. Plus, a better diet means fewer health problems down the road.
Always be sure to consult your vet before switching to Nom Nom. And remember to transition between foods gradually to help prevent stomach upset.